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This is where I share my experiences living, working and doing business in over 140 countries world-wide and counting. I hope these experiences could be of use to whoever happens to connect with me here.
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The Franchise Fee Is Not the Point: Reading WOWorks' Three-Tier Incentive Program
A U.S. fast-casual group just cut its franchise fee in half. The more interesting story is who gets the biggest discount, and why. On September 10, 2026, WOWorks, the parent company of Saladworks, Frutta Bowls, Garbanzo Mediterranean Fresh, The Simple Greek, Barberitos and Zoup! Eatery, announced a three-tier incentive program for new franchisees. It runs for a limited time, through the first quarter of 2027. On the surface it reads like a sale. Half off the franchise fee. Ha
Nguyễn Phi Vân
Sep 235 min read


Australians Use Franchises Every Day. They Just Don't Love Them.
What the first Australian Franchise Outlook reveals about consumers, would-be franchisees, and where franchise growth is heading next. Australia is one of the most mature franchise markets in the world. It has more franchise systems per head of population than the United States. Around 1,300 franchise networks and 90,000 franchised businesses generate A$174 billion a year and employ more than half a million people. About 60% of franchisors have been operating for more than a
Nguyễn Phi Vân
Sep 235 min read


When Scale Becomes a Trap in Franchising: The Lessons From Meritage's Chapter 11
On September 17, 2026, Meritage Hospitality Group filed for Chapter 11 bankruptcy protection. The company operates 314 Wendy's restaurants across 15 US states and employs roughly 9,000 people. It is the largest franchise operator bankruptcy of the year. The filing came one day after Wendy's corporate issued a notice terminating all of Meritage's franchise agreements, citing $146.9 million in total claims — including $27.4 million in past-due royalties and $119.5 million in Co
Nguyễn Phi Vân
Sep 224 min read


When Your Franchisee Is Bigger Than Your Rulebook
Franchising · Capital · Power Private equity is no longer just buying franchise brands. It is buying the operators who run them — and that quietly rewrites who holds power in the system. By Nguyễn Phi Vân · September 2026 Alarge Hardee's operator has filed suit against its franchisor over an attempted termination. The case details will take months to resolve, and I have no interest in predicting a verdict. What interests me is that the lawsuit exists at all — because a decade
Nguyễn Phi Vân
Sep 154 min read


BEAUTY IS THE NEW F&B
BEAUTY IS THE NEW F&B Why Spa, Skincare & Fitness Franchising Is Vietnam's Next Big Wave Blog #4 — Vietnam Franchise Series | Go Global Blog A question I often hear from young investors exploring franchising: "Beyond F&B — what other sectors are worth investing in?" My answer always surprises them: beauty and wellness. Not because I have a bias. But because the data is speaking clearly — and the market is showing a structural shift that most franchise investors are not yet
Nguyễn Phi Vân
Apr 412 min read
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